As online marketing becomes more and more important, more CMOs are turning to data analysts for research and suggestions on the most effective strategies to implement in the future. Chris Chodincki, co-founder and CTO for R2integrated, has explained how businesses must be more aware of how they leverage data in predictive modeling of marketing success, as well as the traditional data sources that have surrounded warehouse storage. No matter what the size of your business, data analysis is key to understanding which customers you’re reaching and which you could reach more effectively.
Imagine the possibilities! Where this article demonstrates swimming with dolphins, imagine a tour of your workplace, an interactive and dynamic presentation, or a demonstration of your services in real-time, with real footage!
360 degrees require special cameras at the moment, but mobile technology is improving so rapidly that we wouldn’t be surprised if it is readily available before we know it.
In today’s business world, we all seem to have a never ending “to do”
list that sometimes prevents us from having the time to devote to building our business.
And very often we ignore and miss appointments with our most important customer.
Whatever business we are in, we have competitors all around us who are offering the same services, at roughly the same costs as ours.
Any new ideas we have, they can copy, so what is the thing they don’t have and cannot duplicate?
The answer is YOU, the customer that we forget all the time.
If we stop getting better, we stop being good.
We need to set a weekly appointment to develop ourselves.
The key areas we can look at are:
Professional Skills: These put us in business, but don’t keep us growing.
Communication Skills: Our income is controlled by what we cannot communicate.
Use of Our Time: The objective in today’s world is to be effective.
Goal Setting: It is very important to remember that the actions we are taking are perfectly designed for the result we are getting. Clear goals ensure that the actions we are taking are the right actions.
We have many things to do, but the most important is to focus on ourselves.
Have you wondered how to make marketing automation work for you and your business? Automation takes the tedium out of manual processes and frees your time for creativity.
From the Desk of Terry Viney
When the Internet was first unveiled, it promised to revolutionize communications for individuals and companies alike, offering blazing speed at a low price. By and large, that promise was fulfilled.
But for companies trying to get their message out, the blessing was a mixed one: their reach has extended to cover the globe, but the barrage of messages that’s out there can make it difficult for a firm to actually break through the noise and connect with its target markets.
“We have fundamentally changed how we interact with each other and businesses, and we have all become digital, mobile, and social.” “The world has, indeed, changed. But many business systems, tools, and processes have not kept up with this change. Other than their website, what have companies done to leverage the Digital Revolution that has forever changed how we communicate and market to consumers?”
“As late as 2011, the Small Business Administration listed the lack of an effective website as one of the top 10 reasons that small businesses fail,” he notes. “But in 2013, a website is not nearly enough.”
. “Consumers are spending nearly two times more time in mobile apps than on the Web, with individuals spending 127 minutes per day in mobile apps, up 35 percent from the same time last year.
The World is going Mobile you can’t ignore but you can ride the wave.
Does my business need an App?
Do you have customers who own an I-Phone or Android phone?
Do you ever email your customers or prospects?
Do you run specials or spend money on marketing?
Your business needs APP because your customers and prospects are in the mobile world
For more information, call 973-218-0120 or email Terry@theplusfactor.com