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CMOs Turn to Data Analysts

As online marketing becomes more and more important, more CMOs are turning to data analysts for research and suggestions on the most effective strategies to implement in the future. Chris Chodincki, co-founder and CTO for R2integrated, has explained how businesses must be more aware of how they leverage data in predictive modeling of marketing success, as well as the traditional data sources that have surrounded warehouse storage. No matter what the size of your business, data analysis is key to understanding which customers you’re reaching and which you could reach more effectively.

How else have IT jobs influenced mobile marketing? Read more.

By |November 23rd, 2015|News You Can Use|Comments Off on CMOs Turn to Data Analysts

360 Degree Videos on Facebook

Facebook is testing demonstrations of 360 degree videos.

Imagine the possibilities! Where this article demonstrates swimming with dolphins, imagine a tour of your workplace, an interactive and dynamic presentation, or a demonstration of your services in real-time, with real footage!

360 degrees require special cameras at the moment, but mobile technology is improving so rapidly that we wouldn’t be surprised if it is readily available before we know it.

By |November 20th, 2015|News You Can Use|Comments Off on 360 Degree Videos on Facebook

The answer is YOU.

From the Desk of Terry Viney

Terry Viney

In today’s business world, we all seem to have a never ending “to do”
list that sometimes prevents us from having the time to devote to building our business.

And very often we ignore and miss appointments with our most important customer.

Whatever business we are in, we have competitors all around us who are offering the same services, at roughly the same costs as ours.

Any new ideas we have, they can copy, so what is the thing they don’t have and cannot duplicate?

The answer is YOU, the customer that we forget all the time.

If we stop getting better, we stop being good.

We need to set a weekly appointment to develop ourselves.

The key areas we can look at are:

Professional Skills: These put us in business, but don’t keep us growing.

Communication Skills: Our income is controlled by what we cannot communicate.

Use of Our Time: The objective in today’s world is to be effective.

Goal Setting: It is very important to remember that the actions we are taking are perfectly designed for the result we are getting. Clear goals ensure that the actions we are taking are the right actions.

We have many things to do, but the most important is to focus on ourselves.

By |October 22nd, 2015|News You Can Use|Comments Off on The answer is YOU.

The Answers to Your Sales & Marketing Automation FAQs

From the Desk of Terry Viney

Have you wondered how to make marketing automation work for you and your business? Automation takes the tedium out of manual processes and frees your time for creativity.

Read more here.

 

 

Terry Viney

 

By |October 18th, 2015|News You Can Use|Comments Off on The Answers to Your Sales & Marketing Automation FAQs

Get ready to see a lot more videos on Facebook

From the Desk of Terry VineyFacebook is working to implement a section dedicated to videos, which VP Will Cathcart hopes will help users to “discover, watch, and share” the videos they might not have otherwise found.

Find more here.

 

Terry Viney

By |October 16th, 2015|News You Can Use|Comments Off on Get ready to see a lot more videos on Facebook

Are you Asking the right Questions ?

What do you want?

By |July 15th, 2015|News You Can Use|Comments Off on Are you Asking the right Questions ?

You Control it

Yes you can

 
 A Change We Can Control 
  Have you ever seen a more beautiful smile?

  

The next time we are in a bad mood maybe we should remember:
The way we think not only defines who we are, but the quality of the life we have.
 

By |July 7th, 2015|News You Can Use|Comments Off on You Control it

The Slight Edge

terry-viney-portrait-small

From the Desk of Terry Viney

The Secret Power of 1 Degree

 

 

By |February 9th, 2015|News You Can Use|Comments Off on The Slight Edge

The Mobile World

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From the Desk of Terry Viney

When the Internet was first unveiled, it promised to revolutionize communications for individuals and companies alike, offering blazing speed at a low price. By and large, that promise was fulfilled.

But for companies trying to get their message out, the blessing was a mixed one: their reach has extended to cover the globe, but the barrage of messages that’s out there can make it difficult for a firm to actually break through the noise and connect with its target markets.

“We have fundamentally changed how we interact with each other and businesses, and we have all become digital, mobile, and social.”  “The world has, indeed, changed. But many business systems, tools, and processes have not kept up with this change. Other than their website, what have companies done to leverage the Digital Revolution that has forever changed how we communicate and market to consumers?”

“As late as 2011, the Small Business Administration listed the lack of an effective website as one of the top 10 reasons that small businesses fail,” he notes. “But in 2013, a website is not nearly enough.”

. “Consumers are spending nearly two times more time in mobile apps than on the Web, with individuals spending 127 minutes per day in mobile apps, up 35 percent from the same time last year.

The World is going Mobile you can’t ignore but you can ride the wave.

Does my business need an App?

Do you have customers who own an I-Phone or Android phone?

Do you ever email your customers or prospects?

Do you run specials or spend money on marketing?

Your business needs APP because your customers and prospects are in the mobile world

For more information, call 973-218-0120 or email Terry@theplusfactor.com

touch-pro

 

 

By |September 24th, 2014|News You Can Use|Comments Off on The Mobile World